4 P S Of Software Engineering
I constantly endeavor to better myself in both my personal and professional life. My choice to pursue an MBA reflects this continual effort of self-improvement. Having already obtained a Master of Science degree in Information Systems on top of by Bachelor of Science in softwareengineering, I spent the past six years in the computer industry. My current position with Interpro Software, a consulting company, is rewarding and reflects my educational background, but I am ready to approach the tech industry from the business end. One of my immediate goals is to help Interpro grow, through effective management and organization. I already have the technical skills with which to assist my company; now I seek business know-how. Therefore, an MBA degree is indispensable in achieving my short and long-term goals.
Working for a start-up company like Interpro has introduced me to the importance of effective business management. A developing company requires not only technical knowledge but also personnel management, budget planning, and business communication skills. An MBA would help me ascertain what the specific needs of my company are and how to best implement them to ensure success PhDify.com. My technical background has enabled me to contribute a wealth of knowledge and information to clients, but I need to be able to combine my technical expertise with effective business management.
Political Imperatives and their Influences on the Marketing Strategy of Multi-National Corporations in Developing Nations
Preliminary ideas: When MNCs enter a developing nation, they face market dynamics that are quite distinct from the one that they are used to in major developed nations. As a result they adapt their strategies to the market. I propose to research the adaptation of marketing strategy by MNCs, specifically in response to the political climate and political structure in developing nations.
Objectives and hypothesis: My hypothesis is that if one were to compare the entry strategy of MNCs in two developing countries, say, China and India, one would find considerable difference in their positioning, brand values, advertising and overall marketing strategy. Whereas on the one hand China is a communist nation, India is the world's largest democracy (population-wise). China has a strong centralized political command. Indian political leadership changes frequently. My objective is to correlate the political climate and political structure in such developing countries and the marketing strategy of MNCs

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